A recent perusing of the ATHS Forums’ popular What Am I section turned up the above shot of one of 60 so-called “trailer coaches” that Greyhound fielded for the 1933-1934 Chicago Century of Progress World’s Fair, courtesy the New York Public Library’s collection. We immediately thought of searching through the University of Illinois’s photo archives, […]

As we discovered last year, Hudson conceived a nifty publicity stunt in 1934 to get the Terraplane some attention. The Hudson-Terraplane Ruggedness Run selected 20 different 1934 Terraplane owners from across the country to participate in two-week tours in cars lettered up as billboards by Hudson. It’s a sort of viral marketing (or possibly astroturfing) […]

Through the Hemmings Forum, we recently heard from the folks at King Arthur Flour in Norwich, Vermont, regarding the calliope truck that used to promote the flour in New York City and in Boston in the late 1920s. Featuring a wooden carving of King Arthur atop his horse and carrying a banner (a later version […]