What is Old is New Again

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Having spent a couple days in New York City attending the media preview of the New York International Auto Show,  we couldn’t help but notice that automakers’ heritage has become a great branding tool, even for cars that aren’t blatantly “retro”-styled – although those that are seem to get an extra helping.
In a repeat of the […]

Feats of editorial weakness

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Ford had a carnival-like strength-o-matic game set up at the New York International Auto Show press preview last week where yours truly couldn’t resist the opportunity to test all the muscle gains made during 15 years spent sitting behind a desk drinking coffee and complaining about the government.
As you can see from the picture below, […]